About Keto Deals: How We Test and Why We're Honest

We started Keto Deals for one reason: too many products with a 'keto' badge aren't actually low-carb, and they cost a premium anyway. If you've ever bought a $4 'keto' bar only to find it packed with maltitol that wrecked your day, you know the frustration. We read every label so you don't have to, and we tell you the honest verdict.

This page explains exactly how we test products, how we judge whether a price is fair, and how we make money. No spin. If a product isn't worth it, we say so, even when we could earn a commission on it.

Every product starts with the label. We calculate net carbs the way most keto eaters do (total carbs minus fiber, and minus sugar alcohols only when they're genuinely low-impact like erythritol). We flag hidden sugars, and we're skeptical of maltitol, which raises blood sugar for a lot of people despite being counted as a sugar alcohol. If a 'keto' snack leans on maltitol to hit a low number, that goes in the verdict.

Then we actually eat the food. Taste and texture matter, because a bar you won't finish is money wasted no matter how clean the label is. We compare within categories: keto bars against keto bars, almond flour against almond flour, so the ratings mean something. When we test recipes, we cook them in a normal home kitchen with grocery-store ingredients, not a photo studio.

A deal is only a deal if the real price makes sense. We look at cost per serving and cost per gram of protein or fat, not just the sticker. A bag of macadamias at $14 can beat a $9 bag if the cheaper one is half air. We note typical price ranges so you can spot when a 'sale' is really just the normal price with a bigger sign.

We also compare specialty keto products against plain whole foods. Sometimes eggs, canned salmon, cauliflower, and butter simply win on both carbs and cost, and we'll say that instead of pushing a pricey packaged swap. Money-smart keto usually means cooking more and buying fewer novelty items, and our picks reflect that.

When you click through to a vetted deal and buy, we may earn a small commission at no extra cost to you. That's how we keep the site running. Here's our promise: commissions never buy a better rating. We test products the same way whether or not there's a link, and plenty of our reviews steer you away from things we could have earned on.

We don't run fake countdowns, invented reviews, or 'limited time' pressure. If a price is good, it stands on its own. If a product is only worth it on sale, we tell you the price to wait for. You can trust that every honest verdict is one a real shopper could stand behind.

How do you calculate net carbs?

We take total carbs, subtract fiber, and subtract only low-impact sugar alcohols like erythritol. We do not subtract maltitol, because it tends to raise blood sugar. This keeps our numbers honest and comparable across products.

Do you get paid to give good reviews?

No. We may earn a commission if you buy through our links, but that never changes a rating. We regularly publish verdicts that tell people not to buy something, including products we could earn on.

Why do you sometimes recommend plain groceries over keto products?

Because whole foods like eggs, salmon, avocados, and butter are often cheaper and lower in carbs than packaged 'keto' swaps. When that's true, we say so instead of pushing a pricier product.

How often do you check prices?

Prices change often, so we list typical price ranges and note the price worth waiting for rather than promising a fixed deal. Always confirm the current price on the retailer's page before buying.